Viva Rainwear is an outerwear brand that has been built on the 70 year legacy and heritage of Raja Plastic House and the new age dynamism of Viva Impex. For almost 70 years Raja Plastic House has valued the principles and ideologies of the company, which rests on providing the best quality products at the best price and always putting the interest of customers before its own.
These ideologies are of its founder Late Amarnath Dhir and the pillar, it's current principal, Mr. Kumar Dhir. For over 40 years he has strived to take the company to the top, from being a reseller to the major distributor of PVC Sheeting for all the major factories in India. It is under his leadership that the company is today the primary supplier to almost every single rainwear fabricator in Kolkata.
To take the legacy forward, Mr. Vicky Dhir returned after his further education from Oxford University. Leveraging the platform that had been built on a strong foundation of relationships and quality, he looked at forward integration and a one of its kind Rainwear brand was born in Viva Rainwear.
Viva Rainwear is a true mix of values, heritage, aesthetics, style and durability.
With an effort to bring something new every year Raja Plastic House & Viva Impex have a vision that we bring 70 years of depth in Rainwear to our customers doorstep.
Viva Rainwear - Making Memories in the Rain!!